Sunday, December 18, 2022

"Velocipedomania"

New from Bucknell University Press: Velocipedomania: A Cultural History of the Velocipede in France by Corry Cropper and Seth Whidden.

About the book, from the publisher:
When blacksmith Pierre Michaux affixed pedals to the front axle of a two-wheeled scooter with a seat, he helped kick off a craze known as velocipedomania, which swept France in the late 1860s. The immediate forerunner of the bicycle, the velocipede similarly reflected changing cultural attitudes and challenged gender norms.

Velocipedomania is the first in-depth study of the velocipede fad and the popular culture it inspired. It explores how the device was hailed as a symbol of France’s cutting-edge technological advancements, yet also marketed as an invention with a noble pedigree, born from the nation’s cultural and literary heritage. Giving readers a window into the material culture and enthusiasms of Second Empire France, it provides the first English translations of 1869’s Manual of the Velocipede, 1868’s Note on Monsieur Michaux’s Velocipede, and the 1869 operetta Dagobert and his Velocipede. It also reprints scores of rare images from newspapers and advertisements, analyzing how these magnificent machines captured the era’s visual imagination. By looking at how it influenced French attitudes towards politics, national identity, technology, fashion, fitness, and gender roles, this book shows how the short-lived craze of velocipedomania had a big impact.
Follow Corry Cropper on Twitter.

--Marshal Zeringue